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Know Thy Customer- 7 Constraints Blog
An in depth view of one of our seven constraints to business growth. This piece discusses in detail what it means to "know thy customer" and how to implement it in your business.
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Posted in: Will Shook | Tags: competitive , thy , customer , seven , constraints , competition , competitive positioning , know , growth , entrepreneur , entrepreneurship | Comments (0) | View Count: (2866)
30

The Value Proposition Road Map

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The Value Proposition Road Map
Successful business executives understand the importance of creating compelling business plans and models. They further understand that great plans will fail if they are poorly executed. In essence, the formula for success is one part great plan, one part great plan execution and one part great people. What is often not clearly understood is the importance early-on of creating a unique, compelling, high impact, and fully defensible value proposition. Our view is that the value proposition define...
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Posted in: Mike Shook | Tags: value , proposition , prop , excellence , growth , customer profile , problem solved , competitive positioning , ROI , entrepreneurship | Comments (0) | View Count: (4628)
Seven Constraints to Business Growth by Mike Shook
Every leader of an emerging business knows that there are fundamentals that must be mastered to foster business growth and success. A quality solution offering. Excellent customer service. Focused sales. Targeted and compelling marketing. Money! If growth were merely a matter of assembling the talent needed to master those broad brushstrokes – and to secure financing – the path to success would be fairly straightforward. Yet according to a recent study by Inc. magazine and the National Busi...
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Posted in: Mike Shook | Tags: Entrepreneur , start up , seven , constraints , sales , segmentation , segments , customer , competition , differentiator , value proposition , value prop , alignment , passion , commitment , team , Growth | Comments (0) | View Count: (10619)
22

JOBS- Not the Act, the Movie

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JOBS- Not the Act, the Movie
Jobs the movie came out just last weekend. While I haven’t seen it I knew that its release would generate all kinds of commentary. So I read a recent Forbes article on the movie with a healthy dose of skepticism. I thought just another article generated to take advantage of a current event but not really deliver much value. 10-...
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Posted in: Fueling Growth, Will Shook | Tags: Steve , Jobs , Quotes , Leadership , Customer , Passion | Comments (0) | View Count: (5004)
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