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Know Thy Customer- 7 Constraints Blog
An in depth view of one of our seven constraints to business growth. This piece discusses in detail what it means to "know thy customer" and how to implement it in your business.
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Posted in: Will Shook | Tags: competitive , thy , customer , seven , constraints , competition , competitive positioning , know , growth , entrepreneur , entrepreneurship | Comments (0) | View Count: (3052)
Seven Constraints to Business Growth by Mike Shook
Every leader of an emerging business knows that there are fundamentals that must be mastered to foster business growth and success. A quality solution offering. Excellent customer service. Focused sales. Targeted and compelling marketing. Money! If growth were merely a matter of assembling the talent needed to master those broad brushstrokes – and to secure financing – the path to success would be fairly straightforward. Yet according to a recent study by Inc. magazine and the National Busi...
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Posted in: Mike Shook | Tags: Entrepreneur , start up , seven , constraints , sales , segmentation , segments , customer , competition , differentiator , value proposition , value prop , alignment , passion , commitment , team , Growth | Comments (0) | View Count: (12298)
Know Thy Competition- Guest Blog at Venture Atlanta
My work with several Southeastern-based tech entrepreneurs has surfaced a common thread: pesky competitors are blocking their path to success. Each entrepreneur has developed a very credible solution (B2B) and achieved enough market penetration to be cash flow positive, yet their growth has flat lined. Their leadership teams are capable and committed, yet they are still scratching their heads on how to achieve breakthrough sales velocity. Each has examined their respective set of competitors,...
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Posted in: Fueling Growth, Will Shook | Tags: Venture , Atlanta , Know , Competition , Strategy | Comments (0) | View Count: (2481)
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